Dāt | PR Package—Industrial Technology and Packaging, Indesign, Procreate, Illustrator, Photoshop, CO2 Laser

• Focus: Establish a confectionary brand and develop an influencer PR package with retail packages inside.

  • Travel Influencer + Guilt Free Confectionary

  • Culinary Adventure

  • Strategies: Using travel influence to shape retail design, PR design, and date cake flavors.

• Skills Applied: Brand design, packaging design, business development, collaboration between graphic design and industrial technology packaging majors.

• Mission Statement: Dāt is a contemporary passport to indulgence without compromising on health. We introduce bite-sized, guilt-free cakes sweetened with one of the world’s oldest traveling fruits, offering natural energy and flavors inspired by flavors from around the world.

Selected to represent Cal Poly SLO in the Paperboard Packaging Alliance 2026 Student Design Challenge.